Measure what matters : online tools for understanding customers, social media, engagement, and key relationships /

"In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed-with powerful results. Measure What Matters explains simple, step-... Full description

Main Author: Delahaye Paine, Katie, 1952-
Format: Book
Language: English
Published: Hoboken, N.J. : Wiley, Ã2011.
Subjects:

Airport Campus Library - General

Call Number: HF5415.5 .P34 2011
Copy 1
Available

Beltline Campus Library - General

Call Number: HF5415.5 .P34 2011
Copy 1
Available