China or bust! chasing success in the world's fastest-growing economy /

There are fortunes to be made in China today-but fortune-seekers from overseas face immense challenges. This program offers three engaging business case studies, each following a Western entrepreneur who grapples with Chinese business practices and culture. Tony Caldera's cushion business has been r... Full description

Corporate Author: Films for the Humanities & Sciences (Firm)
Other Authors: Films Media Group., Parthenon Entertainment (Firm)
Language: English
Published: New York, N.Y. : Films Media Group, [2008], c2008.
Subjects:
Online Access: Part of the Films on Demand collection.