Marketing the message selling Jesus, or selling Jesus out? /
If the goal of Christian evangelism is to draw people to Jesus, then it makes a certain amount of sense to translate eternal Christian beliefs into the vernacular of pop culture. But it's a slippery slope. At what point might the methods to win souls obscure, cheapen, or compromise the message itsel... Full description
Corporate Author: | Films for the Humanities & Sciences (Firm) |
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Other Authors: | Films Media Group., Powder Keg Republic, Llc. |
Language: | English |
Published: |
New York, N.Y. :
Films Media Group,
[2007], c2006.
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Subjects: | |
Online Access: |
Part of the Films on Demand collection. |